BCBA-Supervised ABA Therapy · Hong Kong
Expert ABA Therapy - Helping SEN Children Unlock Their Potential
Worried about your child's communication, behaviour, learning, or development? Our BCBA-supervised ABA programmes support children with autism, ADHD, and other SEN — with practical guidance for parents and a clear next step.
Free 30-minute call · No waitlist · No commitment
We focus on the child in front of us - not a one-size-fits-all plan.
Reviewed by HK parents
Board-certified clinical oversight
Supporting HK families
English · Cantonese · Mandarin
Where are you right now?
Whichever one sounds like you, we’ve supported families through it before
— and we’ll walk it with you.
"Something feels off, but I'm not sure."
You’ve noticed things. You’re not ready to label them. You just want someone to listen.
"My child has a diagnosis. What now?"
You have the report. You need a plan that actually fits your child and your family.
"We've tried support before. It didn't stick."
You’ve done therapy. You’ve done assessments. You want progress you can see at home.
We understand what these days feel like.
You don’t need us to tell you what SEN parenting feels like. You already know. And from here, you don’t have to carry it on your own.
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The phone call
The kindergarten calls again. You leave the meeting with a list of things your child “should” be doing, and no idea where to start.We can help you make sense of it — together.
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The meltdowns
The meltdowns that come out of nowhere — at home, in the car, in the middle of the supermarket. You’ve read every article, and still nothing works the same way twice.There is a way through this. It starts with understanding the “why”.
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One team
You’ve had assessments, reports, recommendations. Different people saying different things. You just want one team that actually knows your child.That’s the team we try to be.
- Getting Started
You don't need all the answers today.
You just need a place to begin.
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Book a free parent consultation
We listen first. No forms, no jargon, no commitment. -
Meet your child
We spend time understanding your child’s strengths, needs and what your family actually wants. -
Begin a plan built for you
A personalised programme that shows up at home, at school and in everyday life.
More than therapy hours.
A team that walks with you.
We measure progress in real life — the first time your child asks for help instead of melting down. The morning routine that stops being a battle. The birthday party they finally enjoy.
That kind of progress doesn’t happen in a therapy room alone. It happens when therapists, parents and children work as one team. So parent coaching, home strategies and honest communication aren’t add-ons at UPBC. They’re built into every programme.
WHAT WE BUILD, TOGETHER
Communication
Fewer meltdowns. More tools. Calmer mornings, calmer bedtimes, calmer families.
Emotional Regulation
Fewer meltdowns. More tools. Calmer mornings, calmer bedtimes, calmer families.
School
Readiness
Attention, participation and the everyday skills that help your child belong in a classroom.
Meet Our Director
Founded on the belief that every child has more to offer than the world expects.
When Ivy began working as a behavioral therapist in 2009, she kept noticing the same pattern: children whose capabilities were consistently underestimated, and parents who were told what their child couldn’t do instead of what they could achieve.
After over a decade with hundreds of Hong Kong families, she founded U.P. Behavior Consulting in 2019 with one mission: unlock the potential in every child we work with.
“U.P.” isn’t just our name. It’s our direction
Ivy Chan, BCBA
- Board Certified Behavior Analyst
- B.S.S. Psychology, The Chinese University of Hong Kong
- M.S. Applied Behavior Analysis, St. Cloud State University, Minnesota, USA
- 12+ Years Clinical Experience in Hong Kong
Have questions? Get in touch!
What we build, together
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